Mon. May 27th, 2024

SANTA ANA, Calif. – October 19, 2022 – Goodwill of Orange County today opened the doors to its newly refreshed and modernized flagship store in Santa Ana. A celebration was held to commemorate the reopening with a ribbon cutting ceremony, a mariachi band playing live music, gift card giveaways to the line of guests awaiting the opening, and more.

The 24,000 square-foot store located at 2702 W. Fifth St. is part of the organization’s main campus and is its most trafficked and highest volume thrift store location in the county. Goodwill anticipates a 10% increase in both sales and traffic because of the extensive renovation.

The store refresh includes all-new fitting rooms, fresh paint, a revamped front entrance, and a relocated cash wrap featuring Goodwill’s signature reclaimed wood backdrop. Construction kicked off in July and finished earlier this month.

“We are thrilled to reopen our flagship Santa Ana store and debut a refreshed and modern thrifting experience for our customers,” said Nicole Suydam, President and CEO, Goodwill of Orange County. “As a nonprofit employment social enterprise, our stores provide both the fuel for our mission and a training ground for people on their pathway to career growth and opportunities. We are proud to continue to pave the way for impact-driven secondhand shopping in O.C.”

This store originally opened back in the 1970s and has not been updated since a footprint expansion back in 2008. Goodwill invested in the remodel to elevate its main campus flagship location to the modern and engaging thrift shopping experience seen throughout its 23 stores across Orange County.

Customers will find an elevated shopping experience and one-of-a-kind assortment of thousands of donated goods, including clothing for all ages, accessories, home décor, electronics, furniture, and more.

Goodwill’s retail outposts generate the revenue needed to operate its mission to provide critical programs and services to Orange County residents who face barriers to employment, including individuals with disabilities and veterans, find and keep sustainable jobs. For every dollar Goodwill of Orange County spends, more than 92 cents furthers the nonprofit’s mission to connect people with opportunities that change their lives.

Store Hours: Monday – Saturday: 9 a.m. – 8 p.m.; Sunday: 10 a.m. – 7 p.m.

Goodwill is currently hiring with openings across all departments throughout the county. Interested applicants can apply online at

About Goodwill of Orange County

Goodwill of Orange County helps people who are facing barriers find and keep jobs, which provides purpose, pride and dignity. Since its inception in 1924, Goodwill has supported hundreds of thousands of individuals through its Workforce Development, Disabilities Services and Veteran Services programs. As a prominent social enterprise, the nonprofit operates a collection of 23 secondhand retail venues throughout Orange County, including five OC Goodwill Boutiques and its e-commerce platform, to support these life-changing programs and services, and continues to play a leading role in county sustainability practices and waste diversion. When you shop or donate to Goodwill of Orange County, it is Good for you. Good for the community. Good for the planet. To learn more about Goodwill of Orange County, visit

By Editor

The New Santa Ana blog has been covering news, events and politics in Santa Ana since 2009.

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