Meet popular Norteño and Banda artist Lupillo Rivera at the Northgate Gonzalez Market located at 230 N. Harbor Santa Ana, this Sunday, October 6, from 12:00 PM -1:00 PM. He will also be at the Northgate Gonzalez Market at 770 S. Harbor Santa Ana from 2:00 PM -3:00 PM and at the Northgate Gonzalez Market at 409 E. 4th St Santa Ana from 4:00 PM -5:00 PM.
Rivera wanted to be a restaurant owner. His father Pedro Rivera, however, was a recording label/studio owner (Cintas Acuario). Wanting to give his son a hands-on business experience, Mr. Rivera hired his son Lupillo to work at the studio when a contracted singer failed to show up for a recording session. Lupillo was given the task of looking for local talent at bars, with the idea that some of that talent could be signed by his father’s company.
When Lupillo first started singing he was called “El Torito” Lupillo Rivera. Later when becoming more famous he was known as “El Toro del Corrido. Lupillo’s uncle was a semi-famous professional boxer, known as El Toro Rivera to Mexican boxing fans. By 1999, Lupillo began to sing using his own name [Lupillo]. By then, he had already signed with Sony Discos. His star began to rise meteorically at that point. In 2001, he was awarded a Premios lo Nuestro.